We are in an epidemic of misinformation.

Studies show just 2% of wellness content online is accurate.

This amount of misinformation is harmful to the public and is damaging the industry’s reputation. Consumers are overwhelmed by brands promoting unrealistic ideals, making it difficult for them to know who to trust. Amidst this chaos, they crave authenticity, evidence and expertise.

Investing in content by a health professional not only assures that the information being shared is accurate, it also enhances the credibility of your brand, builds trust with your audience and ultimately increases engagement and sales. In the world of wellness, trust is everything.

As an MSc qualified Nutritionist with a decade of brand marketing experience in high-growth wellness start-ups, I specialise in compelling and informative content that aligns with your target audience. My unique blend of experience allows me to understand the needs of your target customer across the entire marketing funnel.

The health of your target customer and your brand are inextricably linked…

Great content has the power to change lives. Whether it's through educating healthy habits, inspiring positive lifestyle changes or providing practical tips for managing a health condition, well-crafted content has the power to transform lives.

When you genuinely enhance people’s lives, you’re building a lasting connection that goes far beyond a simple transaction. By truly improving the lives of those who engage with your content, you can extend your reach, grow your community, and foster deep brand loyalty.

Here’s how you could benefit:

  • Save time

    Creating evidence-based content can be very time-consuming. Free up valuable time for your by outsourcing, allowing them to focus on other areas of growth.

  • Drive brand awareness

    Extend your reach through SEO-friendly, sharable and engaging blogs, social posts, ads, landing pages, and product descriptions.

  • Increase engagement

    Join the conversation by connecting with your community using relevant, interesting, and purpose-driven content that is just as engaging as it is informative.

  • Grow incremental revenue

    The great thing about informative content such as blogs is that they can be there for life generating you incremental traffic and revenue for years to come!

  • Become a trusted source

    Establish your brand as a trusted source of information by using up-to-date, evidence-based content written by a health professional.

Services

Become the trusted voice in wellness through evidence-based content that stands out and drives real value.

  • Do you already have an existing team (or AI) to produce your content? Great, I can work with you to save time and marketing budget by verifying your content with accurate, up-to-date knowledge and research.

    Created by AI, verified by a Nutritionist.

  • Engage your audience with high-quality, informative content across multiple platforms, including blogs, social media, website, and informative eBooks/PDFs.

  • Investing in content by a health professional not only assures that the information being shared is accurate, it also enhances the credibility of your brand, builds trust with your audience and ultimately increases engagement and sales

  • My decade of experience in brand marketing, coupled with firsthand insights into consumer health challenges, equips me to craft a thorough brand strategy that deeply resonates with your target audience.

  • Supporting weight loss or gain.

  • Create delicious and nutritious recipes tailored to your customers needs.

  • Connect with your customers by going above and beyond to drive value with nutrition and lifestyle consultations.

  • Being involved in high-growth start-ups, most notably the early days of Vivo Life, I am able to offer start-up consultancy whether it be product ideation and market fit, brand strategy